youbloom launches the first episode of a podcast series which highlights the benefits of their ‘artist match and comarketing’ – even during a pandemic.
In their inaugural podcast episode, youbloom introduces two emerging artists from opposite sides of the world. They are alternative-electronic-rock band, Makings, from Northern Ireland and heavy metal band, Loss, from Brazil. These bands have been using youbloom’s comarketing facility to expand their musical fan base across the globe.
Originally from Co.Down in Northern Ireland, Makings cite a base of blues and rock, heavily influenced by Dublin’s electronic music scene. Check out their latest single, ‘Punk Girls’ here. At the opposite end of the musical scale, Brazil’s Belo Horizonte based band, Loss, remark that their sound is derived from classic hard rock influences like AC/DC and Iron Maiden. Have a listen to their debut EP, “Lets Go”.
These artists promote youbloom’s Artist Matching/Comarketing program because it has had a positive result in keeping their bands “alive and working”. Although these bands have different styles of music, it has helped expand their audience, particularly whilst dealing with the problems that musicians have faced during the pandemic. They have already received a number of Artist Requests for them to perform in the coming year.
The episode addresses that the music scene has been drastically affected by COVID-19, but there are some indirect benefits that have come from being forced to adapt. Barry, from the band Makings, refers to live-streaming to their own virtual festival, as well as to youbloom’s Virtual World Tours. He believes this technology will be a part of the future makeup of the music business. He states that although they weren’t performing to an in-person audience, playing to the cameras still made it feel like a live show and it created a new enjoyable experience for the band and their fans. Virtual shows are a great way for smaller bands with a limited budget to connect with fans worldwide.
The music industry is changing and the way that we consume music is adapting all the time. Have you considered comarketing your band with another artist? Would you like to play youbloom’s Virtual World Tour?
To listen to the full podcast conversation and find out more about Loss and Makings’ comarketing experience click here or use the QR code in the image.